Build A Better Service Business

Watch, learn, and apply great ideas to your service business.

Video Lessons

Learn new strategies and processes with easy to watch video courses.

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Access courses from any device like your laptop, tablet, and smartphone.


We know you’re busy and have lack of time, so lessons are short and to the point.

Fast Results

Take action and achieve breakthroughs with these time-tested strategies.

Recommended By CEOs

“I have used Mike for the past ten years in coaching and training my management teams to reach the highest level of service and obtain the best leadership skills – and it works. Mike is very much hands-on and also great for individual coaching as he keeps things simple and easy to understand and practice. I have with great success worked with Mike in building a new strategy and in the process of implementing a ‘service profit chain culture’ at Den Blå Planet.”
Dorte Gleie, CEO at Den Blå Planet, Danmarks Akvarium

About Mike Hohnen

Mike Hohnen is a service management specialist and a passionate advocate of Action Learning. He has spent over 20 years as a manager and active change leader in service and hospitality companies worldwide. Today he is the principal shareholder in Thoughts4Action Consulting CC, from where he delivers Action Learning based leadership development programs and coaching based on the the theoretical framework of The Service Profit Chain.

Mike works as a coach, trainer, and keynote speaker.

His humor and passion is contagious in a way that always seems to inspire his audience – regardless if there are 2 or 200. He has taught at BSN in the Netherlands and in South Africa and he has developed a diploma in service management program in association with the University of Chester (UK) for delivery in Denmark. Furthermore, he writes articles for Visitor, the Danish hospitality trade magazine of HORESTA, and the international magazine FoodService Europe & Middle East Magazine.

Mike is also the author of Best! No need to be cheap if you are…

Free Video Course

An Introduction To The Service Profit Chain

Understand how you can use principles of The Service Profit Chain to create an outstanding service business. In these 5 easy to follow video modules Mike will take you trough the why the what and the how of this inspiring framework that is at the foundations of all the best service business in the world.

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